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Monday, April 09, 2007

DRM Music ??

In the latest round of developments, Apple is now selling non-DRM music.

I dunno, this is like the pay more for less theory when we look at fashion.

So previously or rather by its VERY nature, digital music is free.

Then we slap DRM on it, make you pay.

Now we give you DRM free music (which opens the market for us in terms of interoperability) and we make you pay more.


And that is supposed to be a good deal.

This reminds me of the orange pulp story.

Heres how it went.


Orange juice was made by company A.

Company A made inferior juice (at least considered at that time) as the juice was not fine; it had residue pulp.

So one fine day, some studies said fuit pulp was good.

Said company then proceeded to advertise: "Now with pulp!!!" and made more money for it.


Humans are so naive.



In an ideal world I'd expect the investor to have more brains then to follow the spin doctering.

In an ideal world.

The world is greedy and the best sooth sayer wins.

For better or for worse.


Oh another thing, I never believed the DRM thing could work and really, Apples move speaks more than anything =)

Don't be naive, the original intention of DRM is to lock out others. Pirates AND competitors ;)

The fact that they are changing their tune shows how much faith they really had in the system.

Which is why DRM free is actually benficial to THEM.

To make a move positive to them and yet make people pay more on the pretext of a moral high ground. How quaint.
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